Online shopping and e-commerce are more popular than ever among private consumers. Market research and business intelligence portal Statista shares that, in 2017, 1.66 billion people around the world bought goods online. Global e-retail sales went up to 2.3 billion U.S. dollars last year and may even skyrocket to 4.48 billion trillion U.S. dollars by 2021.
Private consumers are increasingly using their mobile devices to purchase a wide range of products and services. Businesses have to build a strong online presence to keep up with the demands of consumers as well as to rise above competitor brands.
One of the most effective ways to succeed in online business endeavors is to invest in high-quality web design. Potential consumers are more likely to make purchases from a website that has great design, in both form and function.